WordPress is by far the most popular platform for Small Business Websites… It is easy to use, very cheap to run, is Search Engine Optimised, can easily be customised to incorporate your logo and colour scheme, and has virtually unlimited functionality through the use of plugins.
Small business owners traditionally would have needed to go to a Web Developer to create their website – which for many can be a daunting (and often expensive) prospect…. and they would also have been dependent on the web developer for managing and updating the site (normally at additional cost ).
However, most business owners discover that with a little guidance and training, they are able to create and manage most of the content on a WordPress website themselves – and only go to a developer for more complex of technical issues.
We typically work with Small Business owners in one of the following ways :
Create a New Website
This usually involves creating a brand new website on a brand new domain. We help you to choose a domain and setup web hosting, and can then build the website for you – to your specifications – and provide you with the training that you need to be able to manage and update the site yourself. We can also guide you through the process of building the site yourself.
Redevelop an existing Website
Redeveloping an existing website requires a bit more planning, because we may have some existing analytics data to help determine what works and what doesn’t on the existing site. We also need to make sure that when the new website is launched, that redirects are put in place to ensure minimum disruption to your search rankings and traffic. We can either build the site for you, and provide you with training to manage it… or can guide you through the redevelopment process.
Learn How to Manage an existing website
Often small business owners have “inherited” a website that comes with a business they have purchased, or have paid for a site to be developed, but have received little or no training on how to properly look after it themselves. We can provide customised training to teach you what you need to know to “take control” of your own website and make most of the updates you want yourself.